ALI AL-HAMDANI

ALI AL-HAMDANI

CREATIVE MANAGER | DIGITAL MARKETING | CREATIVE & CONTENT

Sana’a, Yemen

Profile summary

Effective Marketing Manager with 5 years of experience shaping brand strategy, digital campaigns, and creative content across GCC markets. Delivered measurable growth by increasing customer bookings by 300% and expanding social media audiences from 8,000 to 46,000 followers. Committed to aligning creative direction and performance marketing with business objectives.

Key skills

Technical
Digital MarketingContent StrategyLifecycle MarketingSEO
Professional
Marketing Strategy & PlanningCreative Strategy & IdeationBrand Strategy & ManagementSocial Media Strategy & ManagementContent Strategy & DevelopmentCreative DirectionCampaign Development & ExecutionContent Production & Visual StorytellingPhotography & Video ProductionVideo Editing & Post-ProductionCopywritingPaid Advertising & Performance MarketingMarketing Analytics & OptimizationLead Generation & Customer AcquisitionMeta Ads ManagerMeta Business SuiteGoogle AdsFacebookInstagramTikTokYouTubeAdobe Premiere ProAdobe After EffectsCapCut

Professional experience

Marketing ManagerSep 2024 - Aug 2026
Al-Mutasadir International TransportJeddah, Saudi Arabia & Sana’a, Yemen

Managed regional marketing operations across branches in Saudi Arabia and Yemen, overseeing multi-channel campaign execution, content production workflows, digital advertising channels including Meta Ads and Google Ads, and full-scale creative direction.

  • Increased customer bookings by 300% through digital marketing campaigns, content strategy, and customer acquisition initiatives.
  • Grew social media audience from 8,000 to 46,000 followers within one year by deploying targeted content.
  • Generated 10,000 downloads within three months by executing the marketing launch for the company mobile application.
  • Managed marketing across Facebook, Instagram, TikTok, and YouTube, covering content strategy and performance optimization.
Marketing Consultant / ManagerJan 2019 - Jan 2023
Various Companies & ProjectsSana’a, Yemen

Directed marketing operations and brand promotion activities across multiple business projects and industry sectors, overseeing multidisciplinary teams from 2019 through 2023. Provided strategic consulting to startups to align business goals with promotional initiatives.

  • Executed campaign planning, creative development, content production, and copywriting to support brand promotion objectives.
  • Coordinated cross-project campaign execution while maintaining alignment with client business goals.
Founder & ManagerJan 2022 - Present
Hajeej Marketing & Advertising ProductionSana’a, Yemen

Shaped business strategy and operations, directing creative production and advertising campaigns for clients. Established service offerings and managed end-to-end client engagements from initial concept to final delivery.

  • Developed advertising content and marketing strategies for various clients.
  • Executed projects from concept development through creative production in 2022.
Insurance BrokerJan 2024 - Present
Trust Yemen for Insurance & ReinsuranceSana’a, Yemen

Executed client relationship management for insurance operations, overseeing consultations and ongoing follow-up across client accounts through 2024. Handled daily communications and managed operational workflows for policy acquisition.

  • Conducted detailed client consultations to determine specific insurance coverage needs and policy options.
  • Managed systematic follow-up procedures throughout the entire insurance acquisition process.
English Language TeacherJan 2023 - Present
YALI – Yemen American Language InstituteSana’a, Yemen
  • Delivered English language instruction to students across multiple proficiency levels.
  • Managed daily classroom activities to support curriculum delivery.

Education

B.Sc.Jan 2017 - Jan 2017
Future University, Yemen

Telecommunications Engineering

High School DiplomaJan 2011 - Jan 2011
Saif bin Yazan School, Yemen

Languages

Arabic · Native

English · Professional